Privacy policy

Last updated October 29, 2026. Review with your own advisor before public launch.

The Happy Hanger is run by The Relentless Woman LLC ("we"). This page explains what the app keeps and why. Questions: rachel@trwfitness.com.

What we keep

Your sign-in email.
What you add: clothing photos, piece details, outfits, ratings, style answers, color palette and notes.
If you add one, your try-on photo for "See it on me," kept private in your account.
Anything you choose to share with other members: your shared closet, your Today's looks posts, your hearts, and any report you send.
If you invite friends: your invite code, the first name you choose to show, and how many friends joined.
If you join Plus: your subscription status. Stripe handles the payment, and we never see your card number.
If you forward order emails to your private Happy Hanger address: the email, only until the app reads it once, then it's deleted.
Monthly counts of how often you used the AI stylist and drawings, so we can keep the service affordable.
Unless you turn it off in Settings: which screens you open, which buttons you tap, whether you wear the outfits the app suggests, and short recordings of your screen while you use the app. Rachel uses these to find what's confusing and fix it, so she can see your closet as it appears on your screen. Anything you type, your life answers, photos of you and reports are never recorded.
If you turn on feedback sharing: counts only (pieces added, outfits rated, fixes tried) and your check-in answers.

What we don't keep

Selfies for the color season check are read once and never saved. Only the season you pick is kept.
When you post a look, the app removes your photo's location and other hidden details before it's uploaded.
We don't sell your information or show you ads.
When you tap a store link, we count the click by store only, never by person. Some store links earn a small commission. See our shopping promise.

Who can see what

Your closet is private to you (apart from the screen recordings above, which only Rachel sees) unless you turn on "Share my closet." Then members signed in to Happy Hanger can see the pieces and outfits you chose to include, and you can turn it off any time.
Today's looks posts are seen by members signed in to Happy Hanger in the Today's looks feed for 3 days. You can delete yours any time. If you choose Keep this look on my shared closet, that look also stays on your shared closet, where signed-in members can see it, until you take it off or stop sharing your closet. Your own copy is kept in your private history.
Members can report a post or closet, and can block someone so they no longer see that person's posts or closet. The app's owner can hide or remove anything that breaks the rules.
A friend who signs up with your invite link sees the first name you chose.

Services we use

Supabase stores your account, closet and photos.
Netlify hosts the app.
Anthropic (Claude) reads the photos and text you send to the stylist so it can tag pieces and build outfits. Anthropic does not use this to train its AI.
OpenAI does the full photo cleanups (redrawing a piece as a clean product shot) and draws outfit pictures. The piece's photo goes to OpenAI for a cleanup. When you tap "See it on a model," the outfit's piece photos and descriptions go to OpenAI for that drawing. When you tap "See it on me," your try-on photo goes too. OpenAI does not use these to train its models.
Stripe processes Plus payments.
PostHog stores the record of how you use the app and the screen recordings described above, unless you turn that off in Settings.
Postmark receives order emails you forward to your private Happy Hanger address.
Serper (a Google search service) runs product searches when you ask the app to help you find a piece. Only the search words are sent, never your photos or account.
Your browser's or phone's push service delivers morning reminders, if you turn them on.
When you paste a store link, the app opens that store page to read the product details and photo.
When you tap a store link, it may pass through an affiliate network (such as Sovrn Commerce or Skimlinks) or a store's own affiliate program on the way to the store. Those services see that the visit came from The Happy Hanger, not who you are in the app.

Cleaning up photos

The basic background removal runs on your own phone or computer, and your photo isn't sent anywhere for that step. The full cleanup, which redraws the piece as a store-style product shot, sends that photo to OpenAI.

Asking first

Before anything goes to Anthropic or OpenAI, the app asks your permission once and names both. If you say not now, your closet, outfits and tracking still work without AI. You can turn AI features on or off any time in Settings (the gear at the top).

Your choices

Export everything any time from Settings (the gear at the top).
Delete your account from the same screen, or from this page. That permanently erases your closet, photos, posts and sign-in.

Age

The Happy Hanger is for adults 18 and over.